CLIENT: Aniplex, Sony Entertainment
COMPANY: FUNimation Entertainment
WORK: Packaging, Promotions
Another one of my favorite titles, the Black Butler Season I Limited Edition box set sold out almost immediately at distribution level. This was one of our first box sets where the Part 2 packaging was designed to fit into the Part 1 LE box set. This campaign also included cross promotions with Sony Entertainment to promote the Black Butler Season I opening song artist, BECCA.